JASON ON SOFTWARE
Tips and proprietary data for US accounting & tax product builders
From the world's leading online accounting personality
Learn To Capture Attention
Jason's media properties are now the most read among accounting firm owners globally. We've put in the reps, and know how to create messaging that speaks to accountants. Not simply how to get them to stop scrolling, but how to build lasting affinity.
Actionable Data You Can't Get Anywhere Else
With the largest online following of accounting firm owners in the world, Jason has access to insights from real accountants you won't get anywhere else. Understand buying patterns, blockers to adoption, and accountant sentiment as it evolves.
Speak Fluent Accountant
As a career accountant with a background in software, Jason is uniquely positioned to advise software companies on their accountant-facing messaging. Each newsletter is packed with insights that will keep your team focused on the right things.
Practical AI Applications
Jason has privately advised many of the largest companies in the space. He's led the adoption of many new technologies in the last two years, from early embeddings and RAG applications in the winter of 2023, to chain-of-thought prompting, fine-tuning applications, cost reduction via model arbitrage and more.
Read by industry leaders from:
If you haven't met Jason, you've probably seen him online
He's produced much of the most-watched accounting content seen 'round the world, and headlined more accounting conferences globally since 2023 than any other accounting thought leader
In 2023 Jason was a private advisor to many of the top software companies in the US accounting space
Now he shares the same information with an email list of the most forward-thinking product builders in the industry
If you could see the people that were on this email list, you would want to be on this email list
Subscribe to learn about more ways to work with Jason
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